Mass Communication

Mass Communication Major

Required Core Courses (24 semester hours)

MCOM 103 Introduction to Mass Communication 3
MCOM 122 Basic Photography 3
MCOM 213 Writing Across The Media 3
MCOM 251 Introduction to Graphic Communication 3
MCOM 460 Ethics of Mass Communication 3
MCOM 470 Law and Regulation of Mass Communication 3
MCOM 485 Mass Communication Portfolio 3
FINR 101 Design 3


Concentration in Advertising/Public Relations

This concentration begins with an understanding of the communications field, effects of media and content. Further, it provides essential concepts and techniques relative to release writing, campaign planning and event execution.

BSAD 175 Principles of Marketing 3
MCOM 201 Princples of Public Relations 3
MCOM 222 Digital Photography 3
BSAD 275 Advertising and Promotion 3
MCOM 301 PR Case Studies and Practices 3
BSAD 383 Principles of Sales 3
MCOM 493 Applied PR Techniques 3

Concentration in Broadcasting/Audio and Video

This concentration begins with an understanding of the communications field, effects of media and content. Further, it provides essential broadcasting principals and techniques using our multimedia laboratory.

MCOM 235 Introduction to Radio 3
MCOM 236 Audio Production 3
MCOM 237 Introduction to Video Production 3
MCOM 239 Video Production: Studio and Field 3
MCOM 325 2D Animation 3
MCOM 330 3D Animation 3
MCOM 337 Video Editing 3
MCOM 338 Electronic Field Production 3
MCOM 412 Radio Management -or-
MCOM 413 TV Management 3

Concentration in Media Arts

This concentration begins with an understanding of the communications field, effects of media and content. Further, it provides essential instruction on digital technology, Web design, imaging and animation.

MCOM 222 Digital Photography
3
MCOM 237 Introduction to Video Production
3
MCOM 318 Web Page Design
3
MCOM 325 2D Animation
3
MCOM 330 3D Animation
3
MCOM 335 Website Design
3
MCOM 351 Digital Imaging and Illustration
3


Mass Communication Course Electives

 

MCOM 135 Broadcast Announcing 3
BSAD 175 Principles of Marketing 3
MCOM 201 Principles of Public Relations 3
MCOM 222 Digital Photography 3
MCOM 235 Introduction to Radio 3
MCOM 236 Audio Production 3
MCOM 237 Introduction to Video Production 3
MCOM 239 Video Production: Studio and Field 3
MCOM 251 Introduction to Graphic Communication 3
BSAD 275 Advertising and Promotion 3
MCOM 301 Public Relations Case Studies and Practices 3
MCOM 303 Gender and Communication Seminar 3
MCOM 313 Advanced News Writing 3
MCOM 315 Editorial and Feature Writing 3
MCOM 318 Web Page Design 3
MCOM 325 2D Animation 3
MCOM 330 3D Animation 3
MCOM 335 Website Design 3
MCOM 337 Video Editing 3
MCOM 338 Electronic Field Production 3
MCOM 351 Digital Imaging and Illustration 3
BSAD 383 Principles of Sales 3
MCOM 403 Myth and Mass Communication 3
MCOM 412 Radio Management 3
MCOM 413 TV Management 3
MCOM 414 Newspaper Management 3
MCOM 445 Digital Illustration 3
MCOM 451 Graphic Communication Seminar 3
MCOM 490 Applied Reporting 1-6
MCOM 491 Applied Audio Production 3
MCOM 492 Applied Video Production 3
MCOM 493 Applied Public Relations Techniques 3
MCOM 494 Topics in Mass Communication 3
MCOM 495 Directed Study 1-3
MCOM 496 Independent Study 1-3
MCOM 498 Internship 3-15

Minor Program (24 semester hours)

FINR 101 2D Design Principles
3
MCOM 103 Introduction to Mass Communication
3
MCOM 122 Basic Photography
3
MCOM 213 Writing Acorss the Media
3
MCOM 237 Introduction to Video Production
3
MCOM 251 Introduction to Graphic Communication
3
MCOM 318 Web Page Design
3
MCOM 325 2D Animation
3



*Information and Courses subject to change.